Homecourt Basketball is a mobile AI app that provides personalised coaching and feedback for beginners and professionals without a dedicated trainer. It uses computer vision and machine learning to analyse shooting, movement, and performance, delivering real‑time, adaptive drills and insights. The app has been featured in key industry keynotes as an innovative way to make high‑quality basketball training accessible to anyone, anywhere.
client
Homecourt - Sport Training App
year
2017
timeframe
14 days
App
Sport & Training
Audit
Problem
Many basketball players—especially beginners—lack access to consistent, high‑quality coaching, while even professionals often rely on subjective feedback or fragmented tools. Traditional training methods are time‑consuming, location‑dependent, and rarely provide objective, data‑driven analysis of technique. This gap makes it difficult for players to track progress, correct flaws, and train effectively on their own.
Solution
The solution is a discovery‑led project to map the full user journey and experience of Homecourt Basketball, from onboarding and daily practice to long‑term skill development. By engaging players and coaches, observing how they use the app, and analysing their workflows, the project will identify friction points, underused features, and opportunities to deepen the AI‑driven coaching experience. These insights will guide refinements to the app’s interface, feedback mechanisms, and training plans, ensuring Homecourt remains intuitive, motivating, and genuinely effective as a virtual trainer for players at every level.
